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Over the last months, people everywhere were talking about the imminent launch of a Missoni line, one created in partnership with Target. They planned the event for September 13. The big day came eventually, and the initial flood of shoppers took everyone by surprise, both in the stores and online. For a couple of hours, […]

It’s one thing to go to the beach and simply have a great time tanning and cooling off, and it’s a completely different business when you do it in style. Style is more than what you wear. It’s about the whole image you create and the way you feel about yourself. And yes, every detail […]

Speaking of Hotels, Missoni is at it again. This time, in Kuwait. The hotel will open on March 1, according to all the news published. It is located in the Symphony Centre, in the middle of the city’s shopping district. Of the total 169 rooms, 63 of them will offer a magnificent view of the […]

Missoni, a luxury empire with tradition Missoni is one of those Italian fashion companies that have and keep a powerful tradition when creating new products. The huge luxury empire that it now represents started business in 1953 as a small fashion studio in the basement of Rosita and Ottavio’s house in Sumirago, a little town […]

An heiress without attitude or an energy drink to promote? How refreshing. In fact, Margherita Missoni — scion to the iconic knitwear empire — doesn’t even name check the family brand when gushing about her favorite designers. Missoni, 25, hit Cannes on its first weekend to co-host a yacht party to benefit OrphanAid Africa; she […]

Missoni recently entered the fragrance market. With an experience of over 50 years in the fashion and luxury industry, moving into the perfume market makes perfect sense and will most likely be a terrific success. For now, they only have a perfume collection for women. From the articles I read so far, I understand they […]

The new 2007 Missoni Home collection is once again leading design trends. Its vibrant black-and-white palette returns in 2007, but this time complemented by a bold new floral element: the rose, together with compositions of violets. Repeated patterns coexist and support one another: roses and cubes, violets and chevrons, flecks of colour and animal motifs. […]

Massimo Gasparini is Missoni’s new director. Gasparini replaces Umberto Monte who leaves the Italian fashion house after 40 years of “profitable and intense collaboration”. 47 year-old Gasparini boasting 20 years experience has worked in fashion since 2001, previously overseeing Gucci’s watch division. Missoni’s classic zig-zag patterns in the boldest hues are popular with Cameron Diaz, […]

The fight against anorexia began a few months ago when the officials at Madrid Fashion Week banned extremely thin models from the catwalk, claiming they promote a false and unhealthy model of beauty. Amongst the first designers stood up and supported the decision was Giorgio Armani. This really got to the public’s attention only last […]

The Rezidor Hotel Group is one of the fastest growing hotel empire in the world. With 272 hotels in 47 countries, the group is planning a massive expansion in the near future. In its expansion plans, the group included a multi million dollar deal with Italian fashion house Missoni in order to build and operate […]